Founded in 1954, Omino Bianco was the first to create a stain remover – a pre treatment that works effectively on the most stubborn stains. Over the years, the brand has expanded its product range to include hand washing and washing machine detergents, disinfectants, whiteners, pre-treat products, color protect detergents, stain removers and bleaches. This and other innovations continuously helped Omino Bianco to become Italy’s leading laundry additive brand in 2021 and be ranked as one of top 3 leaders of the European laundry solutions market.

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