Ascania FMCG has won the prestigious BIG TRADE-MARKETING AWARD 2025, organized by Trade Master Group.
The award was given for the largest trade marketing campaign with the Wilkinson Sword brand. In 2024, Ascania FMCG, together with the Epicenter retail chain and the Heroes Formats agency, implemented a campaign that set a new level in the shaving category.

This award recognizes the effectiveness and creativity of the Ascania FMCG team in developing brands and implementing innovative marketing solutions.